Yandex.Direct Tutorial: Ad placements

As opposed to other search engines, Yandex has two different ad blocks and there are two separate auctions taking place each time a search query is entered. The video shows the different ad blocks on Yandex’s search results page.

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RussianSearchMarketing.com is a news and information site from the Yandex International business development team. Sign up for our Monthly Newsletter to receive tips on Advertising in Russia.

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