Winter holiday purchases in Russia. Part 1: gift-giving trends
Part 1: what were Russians planning to buy for their friends and family in 2020 and where We’ve covered winter…
Part 1: what were Russians planning to buy for their friends and family in 2020 and where We’ve covered winter…
Online sales of beauty products in Russia: leading brands, purchasing and delivery trends across regions In 2019, beauty products were…
Understand basic requirements and use Yandex resources to prepare winning banner ads In a recent Yandex webinar, the Yandex advertising…
Nielsen Russia experts on anticipated shifts in online and offline purchases and priorities In a recent webinar, Nielsen Russia experts…
Yandex.Vzglyad survey results highlight what online buyers care about in 2020 What do Russian buyers care about when looking for…
Optimize your website design and launch with confidence with a UX testing service from Yandex.Vzglyad We wrote earlier about surveying…
Writeups of customer wins on Yandex’s English-language blog to inform your ad campaigns In addition to Yandex customer case studies…
E-commerce store segment trends in Russia in 2019, from home improvement to consumer electronics and fashion Russian Search Marketing previously…
Create unique video ads and save time on repetitive ad creation tasks in Yandex.Direct with an updated video editor Now…
New ranking of top e-commerce sites in Russia published by Data Insight Russian Search Marketing previously referred to Data Insight’s…
From on-page shopping carts to “likes,” new Turbo Pages features make it easier to engage your Russian audience We wrote…
Reach out to mobile users and target iOS and Android devices separately for better results According to eMarketer data, the…
Data on regional e-commerce purchases, delivery preferences, and top 10 e-commerce stores and apps We have published e-commerce market overviews…
Create highly relevant ads and maximize ROI for special offers and discounts when advertising for your Russian audience Yandex.Direct now…
Part 2: January holidays and beyond How consumer behavior changes in Russia after the New Year celebrations In our…
Russian Search Marketing regularly publishes information about Russian consumer behavior based on demographics and industry news relevant to companies targeting…
Online sales of top FMCG categories in Russia grow as offline sales stagnate According to Nielsen Russia data on FMCG…
Making managing automated strategies easier We have written about Yandex.Direct automated strategies before (“Debunking 5 Myths about Yandex.Direct Automatic Bidding…