Online launches of new FMCG products in Russia: a how-to guide
3 online launch strategies for the online FMCG market in Russia, and 2 frequently made promotion mistakes The online FMCG…
SEO In Russia
How to launch a successful website in Russian
Tips on language, website adaptation, and search optimization for the Russian audience This article offers an overview of the materials…
Russian consumer behavior and online trends during January holidays
Part 2: January holidays and beyond How consumer behavior changes in Russia after the New Year celebrations In our…
Badges on Yandex SERP
Article on Badges on Yandex SERP originally from the Yandex Webmaster blog As the internet has developed, the volume of…
Russian Search Engine Market Share Review
Consistent with global market trends, Russia has seen significant evolution in their Search landscape over the last 12 months. It’s…
Yandex’s Russian Search Market Share Rise
Last week Yandex announced its Q1 2018 financial results, which included several important updates relating to Yandex’s Russian search market…
Yandex Russian Search Market Breakdown
Russia maintains one of the most competitive search markets in the world with two major players, Yandex and Google, in…
Yandex Launches Intelligent Assistant Alice
Today Yandex officially announced its intelligent assistant Alice that will offer the 144 million Russian speakers a conversational digital assistant…
New Yandex Neural Network Algorithm Korolyov
Today, Yandex released a new neural network based search algorithm to better understand users’ intent and handle long-tail queries. The new…
Explaining MatrixNet: Machine Learning Behind Yandex Search
Yandex’s goal is to help users and businesses better navigate the online and offline world. Yandex is most well-known for…
Introducing Yandex’s Machine Intelligence and Research Division
Yandex’s Machine Intelligence and Research (MIR) Division was announced on the Yandex company blog last week. According to the blog,…
Yandex Search Algorithm Palekh Announced Today
Earlier today in Russia, the local leading search engine, Yandex announced a new search algorithm called “Palekh.” This new Yandex…
Yandex Advertising & SEO News Q3 2016
Russian Search Marketing is glad to bring our readers yet another update on Yandex advertising and SEO news for Q3.…
Yet Another Update: Yandex SEO & SEM News Q2 2016
Russian Search Marketing is glad to announce some useful Yandex SEO and Yandex SEM news updates for Q2 2016, some…
Yet Another Update: Yandex Advertising News Q2 2016
Over the past few months the Yandex.Direct team has been busy adjusting advertising and account features to improve the effectiveness…
Yet Another Update: Yandex News Q1 2016
Russian Search Marketing is glad to present Yandex news for Q1 2016 including all relevant information for Yandex webmasters and…
Yandex Announces Mobile SEO Update: Vladivostok
Earlier today Yandex announced a new mobile page ranking formula “Vladivostok.” Yandex’s Vladivostok, named after the Russian city with the…
Yet Another Update: Yandex News Q4 2015 Part II
As the quarter comes to a close, there are several important Yandex news updates to review for webmasters and digital…
Yandex Announces Mobile Friendly Update
This morning Yandex announced (in Russian) that it will soon begin marking mobile sites in its mobile search results. Webmasters…
Comparing SMB Advertising in Russia and the US
Several factors drive a marketing team to decide which mediums to utilize in their marketing strategies. We reassess our budgets…