Digital advertising and marketing in Russia by platform

‘If you’re not moving forward, you’re falling behind’. While tired and overused, the old adage is certainly applicable to today’s…

Translation of the original Russian study conducted by Roistat In December of last year, Roistat conducted market research to compare…

Translation of the original Russian study conducted by Roistat In December of last year, Roistat conducted market research to compare…

Every day, the Yandex.Maps app responds to more than a million search queries made in Russia. Nearly half of them…

I recently came across a report published by Data Insight, a Russian research agency specializing in the Russian eCommerce market.…

Last week Yandex announced its Q1 2018 financial results, which included several important updates relating to Yandex’s Russian search market…

Today on the Yandex advertising blog the company announced a new approach to calculations for ad rates. Effective today, Yandex.Direct…

Russian Search Marketing takes a look at some of the recent changes and features of Yandex smart banners to help…

Russian Search Marketing is glad to bring readers the Yandex ad news update for Q2 2018. The Yandex.Direct team has…

Following part one of the Yandex study on Russian commerical interests, Russian Search Marketing brings you part two of Yandex’s…

Over 71 million people over 18 years-old use the Internet in Russia, and the daily audience of Yandex’s Advertising Network…

Recently, Yandex announced new ad layouts on the Yandex SERP. Yandex is planning to expand the variety of ad layouts…

Russia maintains one of the most competitive search markets in the world with two major players, Yandex and Google, in…

Mobile devices are a simple way for Russians to access the Internet on the go. The Russian smartphone market continues…

In addition to Russia, Yandex offers a local search product in Belarus, Kazakhstan and Turkey. According to Yandex.Radar, in October…

Among other case studies, the Yandex advertising website recently featured a case on Zdorovaya Voda, an office water delivery service…

Yandex Advertising Network (YAN) is Russia’s largest network with more than 20 000 verified partners and 4 billion qualified impressions…

Yandex advertising has evolved over the years to include a number of products and solutions to help advertisers reach their…

1. YAN (Yandex Advertising Network), the biggest advertising network in Russia, covers 80% of Russia’s online population which amounts to…

For the first time, total spending on Internet advertising in Russia was more than spending on television advertising. Online spending…

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