As we all know, user behavior is significantly impacted by device. For example, Yandex research shows that queries from desktop computers and laptops are almost equally distributed throughout the day; however, on mobile devices, users…
Accessories play a special role in the Russian fashion culture, especially jewelry. Online shopping continues to expand in Russia – jewelry included. Searches for jewelry saw significant increase this past spring. Different gift-giving holidays also…
During the most recent YAC – an annual SEM conference organized by Yandex – Yandex announced a new beta report in Yandex.Metrica – Cross-device. When a user starts their research on a mobile device, and…
Gaming is one of Russia’s biggest industries, and Russia has the largest market for video games in Eastern Europe. In 2016, Russia’s gaming market was worth 1.4 billion dollars, making it the 11th largest market…
After almost three years of fall or stagnation, Western retailers’ sales to Russian online consumers are resuming – in certain cases dramatically. This new trend was discussed earlier this month at the Global E-Commerce Summit…
International communications specialists will all tell you that learning about your target audience is a crucial first step to understanding how your products and services will be perceived. While language is an important factor, understanding…
Data Insight, a specialized research agency, and Ruward, a publisher of industry rankings, have released their ranking of Russian e-commerce sites in 2016. Sites are ranked by sales volumes, number of orders and average order value as…
In the span of six years — from 2010 to 2016 — the volume of the Russian e-travel market grew tenfold, hitting 740 billion rubles last year (nearly $11.2 billion at the average exchange rate),…
Next week Yandex is hosting two events for Yandex.Direct experts, Yandex Expert Summit otherwise known as YES. One event will take place in London on June 20th, and the other on June 22nd in Berlin.…
Online dating has become significantly more popular in more recent years, following the rise of technology and the Internet all over the world and our growing reliance on technology to navigate our daily lives. Online…