Consumer behavior trends during the 2020 fall-winter season in Russia
Nielsen Russia experts on anticipated shifts in online and offline purchases and priorities In a recent webinar, Nielsen Russia experts…
Using content marketing to get more sales with Yandex.Zen
Yandex.Zen conference presenters on using articles to inform, entertain, and convert new customers On March 4, 2020, Yandex hosted a…
Payment methods for online purchases in Russia: consumer preferences
Data Insight survey results show which payment methods for online goods and services are the most popular in Russia –…
How do customer reviews influence online purchases in Russia?
Data Insight report shows when Russian online buyers trust customer reviews the most and what they need to learn to…
Online buyers in Russia in 2020: demographics and preferences
Yandex.Vzglyad survey results highlight what online buyers care about in 2020 What do Russian buyers care about when looking for…
The (bright) future of FMCG store brands in Russia
Nielsen Russia experts forecast long-term growth for this market segment Are FMCG store brands going to take off in 2020…
Yandex research: AI in Russian media
Widely publicized AI successes – and even a timeline for AI development into Matrix-like overlords based on analysis of Yandex.News…
Online pharmacies in Russia in 2019
Data Insight report on Russian e-commerce stores selling over-the-counter drugs In their new report, Data Insight experts present their data…
E-commerce market in Russia in 2020–2024
Data Insight’s growth projections and key factors contributing to e-commerce market growth Data Insight experts have published their new forecast…
Yandex news: pre-launch UX testing for prototype Russian-language sites
Optimize your website design and launch with confidence with a UX testing service from Yandex.Vzglyad We wrote earlier about surveying…
New opportunities for online sales of OTC drugs in Russia
Nielsen Russia survey results highlight new opportunities for online pharmacies and for the Russian FMCG online market Nielsen Russia conducted…
Mindset and consumer preferences shifts for FMCG products in Russia
How Russian buyers currently approach shopping for FMCG products, and how retailers can increase Q3 sales, online and offline Nielsen…
Restaurant dark kitchens in Russia: key trends in early 2020
Impact on restaurant growth, key regions fueling the rise of dark kitchens, and dark kitchen distribution by cuisine Dark kitchens…
E-commerce sporting goods segment in Russia: 2019 overview
Key data on sales and order volume, segment makeup, and online marketing trends in 2019 Data Insight recently published a…
Yandex case study collection: step-by-step descriptions
Writeups of customer wins on Yandex’s English-language blog to inform your ad campaigns In addition to Yandex customer case studies…
E-commerce store segments in Russia in 2019: Data Insight report
E-commerce store segment trends in Russia in 2019, from home improvement to consumer electronics and fashion Russian Search Marketing previously…
Online FMCG purchases in Russia in 2020: shifts in consumer behavior
Nielsen Russia experts track changes in online FMCG purchases in Russia in 2020 Russian Search Marketing continues to track Russian…
Yandex.Direct video ads update: now you can upload your own videos
Create unique video ads and save time on repetitive ad creation tasks in Yandex.Direct with an updated video editor Now…
FMCG marketing and business development strategies in 2020 in Russia
Nielsen Russia survey of CEOs in the FMCG industry: key strategies and tactics for 2020 Nielsen Russia conducted a survey…
Yandex Turbo pages: summary of important statistics now available
New summary page added for easy review of key Turbo pages information Yandex launched Turbo pages in 2016 to help…