Travel Industry

Russian queries related to airplane travel and accommodation bookings have seen significant growth in recent years. In 2013, 7.7 million Russians traveled to other European countries on vacation, and in terms of total expenditures, Russia is the 7th largest travel market in the world. But, it’s not just vacations that have Russians traveling; Russians are increasingly traveling for services that they would prefer to have access to outside of Russia, such as health care.

  • Russian Travel: Winter and Holiday Vacations 2017

    Thailand, Phuket - December 13, 2016: Tourist resort. Sandy Nai Harn beach with people. There are yachts in calm sea on horizon.

    As posted earlier this week, early January in Russia includes two major holidays, the New Year and Orthodox Christmas on January 7th. Most Russians have time off during this period making it one of the…

  • Yandex.Direct Travel Success Story: Grand Cruise

    yandx-grand-kruiz-success-story-ii

    Yandex recently interviewed the Russian marketing manager of the hotel chain Grand Cruise for the latest Yandex.Direct travel success story. Thanks in large part to their online marketing campaigns on Yandex.Direct, the Anapa based hotel…

  • Russian Summer Travel Insights 2016

    Antalya, Turkey - September 21, 2015: Beach scene with people having fun, sunbathing, swimming, children playing in mediterrenian sea, Antalya

    Summer time but especially the month of August proves to be the best time for many to take a vacation.  Russians, among many other travelers, take trips both domestically and internationally for summer holidays before…

  • Capturing Yandex.Direct International Traffic: Skyscanner Case

    Screenshot 2016-07-18 18.54.33

    For most advertisers, Yandex.Direct international traffic is not something they consider. The primary focus of Yandex.Direct is capturing the local Russian audience but for those advertisers thinking outside the box to the Russian population worldwide…

  • Yandex Travel Industry Success Story: Skyscanner

    skyscanner yandex

    Yandex recently interviewed Skyscanner, one of the most successful companies in the Russian travel industry that grew 50% in 2014.  Yandex sat down with Skyscanner’s Russian marketing manager, Ilarion Kopaleyshvili, to learn more about their…

  • Russian Medical Tourism Market Industry Report Q2 2016

    russian medical tourism

    Russians, who have been practicing medical tourism for some time now, are adopting new habits and practices when it comes to their health treatments abroad. Russian users who travel for medically related reasons are still…

  • Russian Holiday Travel 2015

    Skiing - happy skiers on ski lift

    The Russian holiday season reaches its peak during the first two weeks of January, when many people have off work for the New Year and Orthodox Christmas. Naturally, this makes it a very popular time for…

  • Russian Travel Destinations: Top 5 Locations in the US

    miami

    The United States is an increasingly popular country for Russian travel destinations, surpassing all other countries in the Americas in terms of what tourist destinations Russians are searching for. Many of the top 5 American…